SmartEtailing Blog

April 2020 News & Notes

By Barbara Wiesner

SmartEtailing News

Read the latest updates from all the teams and departments at SmartEtailing. Each month our team is working tirelessly to get your website and tools working as efficiently for you as possible. 

Client Services Updates 

Retail during social distancing

An ecommerce website has changed from a nice-to-have into a must-have seemingly overnight. Learn how you can adjust your website to align with modern shopping preferences. Read blog

COVID-19 retailer resources

We have created a single place for you to find common resources to maintain your website and communicate with your customers. We will continue to add communications resources, tactical marketing recommendations, and relevant website how-to information. COVID-19 SmartEtailing Help Center

Development Updates

Local home delivery

We rapidly developed a new order fulfillment option that allows you to configure local delivery zones and prices and use your store vehicle to deliver qualifying bikes and accessories to your customers’ doorstep. Setup now

Service scheduler coming soon

SmartEtailing is in the final stages of developing an integrated service scheduling feature that will be included in your current website subscription. You will be able to personalize multiple service offerings and manage appointments from within your existing SmartEtailing account. This is one of many new features in the works to help your business adapt to the new demands of retail. Join the waitlist to be alerted with how-to information the day the feature is released.

Marketing Updates

Premium marketing campaign: Ride safe, shop safe

$400 for website, social, & email content. Choosing the right marketing content right now is challenging. Our goal is to help you set an appropriate tone and encourage safe riding and safe shopping. This campaign highlights common products being purchased right now and shares how easy it is to buy online for curbside pickup or home delivery. Contact us if you'd like more information about this campaign or any of our other marketing services.

Maintenance matters

A well-maintained website leads to more traffic and more traffic leads to more sales. SmartEtailing retailers on our Maintenance package saw 78% sales growth YOY. It literally pays to maintain your website. Invest $125/mo and watch your sales grow. Learn more here or contact us to get started.

Content Updates

Free marketing content

New marketing content is always in the works. Recently, we've added the following new content to the marketing Library.

Need help installing new content? Reach out to our support team for assistance. 

Brands with recent additions to the catalog

Our team of content experts are constantly adding new catalog items to the SmartEtailing Library. In the last 30 days, we have entered new content from the following brands and more:

          • 49°N
          • All-City
          • Astral Cycling
          • Bont
          • Bontrager
          • Bulls
          • Cervelo
          • Club Ride
          • Continental
          • DT Swiss
          • Electra
          • Elite
          • Feedback Sports
          • Garmin
          • Garneau
          • Giant
          • Giordana
          • Giro
          • Gore Wear
          • Haibike
          • Jamis
          • Kali Protectives
          • Lezyne
          • Liv
          • MICHELIN
  • Mucky Nutz
  • Orbea
  • Outdoor Research
  • POC
  • Park Tool
  • Pegasus
  • Race Face
  • Raleigh Electric
  • RockShox
  • SE Bikes
  • Salsa
  • Selle Royal
  • Shimano
  • Sidi
  • Surly
  • Teravail
  • Tern
  • Thule
  • Topeak
  • Trek
  • Vittoria
  • Wahoo
  • Whisky Parts Co.
  • Zipp

Stay current with newly available and upcoming brands on the home page Update Center in the Site Manager of your SmartEtailing website.

 

Topics: Client Updates

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