Workstand Blog

September 2020 News & Notes

By Barbara Wiesner

SmartEtailing News

Read the latest updates from all the teams and departments at SmartEtailing. Each month our team is working tirelessly to get your website and tools working as efficiently for you as possible.

Client Success Updates 

Fraud mitigation tips

It is no secret that doing business online presents potential risks, just as doing business in person. Here are our Tips for Limiting Fraud. Be sure to check our 'Fraud Alerts' at the top of your open order screen for trends we are seeing. For all orders you receive, do your due-diligence.  Reviewing incoming orders for potential fraud can help provide you the best protection (and best profit margin).

Ready, set, snow!

We are here to support your snow sports business. Our team is working hard to get the products you have in-stock in our online catalog. Let us help you grow your sales this winter. Get started with our snow sports catalog today!

Development Updates

Choose a Premium Template Theme

We’ve made it easier for you to change the look of your SmartEtailing template with our new Premium Template Theme options. If you like the structural elements of one of our standard templates but prefer a premium variation to further distinguish your business, simply contact us and we’ll upgrade you to the Premium Template Theme of your choice for a one time cost of only $50. Click here to learn more!

New Kyle website template

Our newest template, Kyle, is a refresh of one of our original responsive templates, Emily. This update includes an improved mobile menu as well as a cleaner header layout with a more prominent search bar. Design updates, including rounded corners on elements throughout the template, give Kyle a cohesive look on every page.

Ready to upgrade? You can install and configure Kyle in the Template Publisher at no additional cost. To learn how to update your template, watch this video. If you’d like our marketing team to complete the work, please contact mark.s@smartetailing.com.

Marketing Updates

Premium content packages available

Our marketing team can help you merchandise your website to promote the products you want to sell. Check out these content packages for clean and modern landing pages, emails, and social content to help you sell more!

Gear Up With Cycling Essentials

Keep the momentum going and help your customers find apparel and accessories that will meet their needs and ensure that they enjoy the ride. This package includes a website landing page plus email and social content for only $400. Contact lauren.w@smartetailing.com to get started.

Fulfill Your Cycling Fantasy

Promote your in-stock higher end bikes by focusing on categories with available inventory and dedicated riders - performance road, mountain, gravel, and electric. This package includes a website landing page plus email and social content for only $400. A premium email package is also available for $500, see preview below. Contact lauren.w@smartetailing.com to get started.

Content Updates

Free marketing content

New marketing content is always in the works. Recently, we've added the following new content to the marketing Library.

Need help installing new content? Reach out to our Client Success team for assistance. 

Brands with recent additions to the catalog

Our team of content experts are constantly adding new catalog items to the SmartEtailing Library. In the last 30 days, we have entered new content from the following brands and more:

          • 45NRTH
          • All-City
          • BMC
          • BOX
          • Bulls
          • CULT
          • Campagnolo
          • Cane Creek
          • Castelli
          • Ciari
          • Civia
          • Cube Bikes
          • Diamondback
          • e*thirteen by The Hive
          • Easton
          • Eclat
          • Electra
          • FSA
          • Fox Racing Shox
          • Garneau
          • Gazelle Bikes
          • Giant
          • Gocycle
          • Jamis
          • Kona
          • Kuat
          • Lezyne
          • Liv
          • Marin
          • Mavic
          • Momentum
          • Norco
          • Odyssey
          • Park Tool
          • Pioneer
  • Race Face
  • RockyMounts
  • Roval
  • SE Bikes
  • SR Suntour
  • SRAM
  • Salsa
  • Salt
  • Salt Plus
  • Santa Cruz
  • Scott
  • Shimano
  • Specialized
  • Specialized S-Works
  • Specialized Turbo
  • Sportful
  • Sta-Tru
  • Surly
  • Swiftwick
  • Teravail
  • Timber
  • Trek
  • Troy Lee Designs
  • Vision
  • Wahoo
  • WeThePeople
  • Whisky Parts Co.
  • SNOW SPORTS
  • Dakine
  • Fischer
  • Garneau
  • Giro
  • Rossignol
  • Swix
  • Volkl

Stay current with newly available and upcoming brands on the home page Update Center in the Site Manager of your SmartEtailing website.

 

Topics: Client Updates

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