SmartEtailing Blog

October 2022 Marketing Content

By Lauren Webb

SE_EMAIL_OctoberUpdate22_670x445Temperatures are dropping, and the holidays are already on their way. There’s no such thing as premature preparation for the winter rush - refresh your site’s content with one of our new campaigns. Holiday Gift Guide, Holiday Sale, and the Gift Cards homepage highlight will point customers to their perfect presents, with accessories to boot. Prefer a focus on cool weather activities? Powder Days Ahead will show off your shredding gear, while Take to the Trails puts the spotlight on chilly days on a MTB.

If you’re looking for an extra flair, or a more personal touch to your holiday content, contact our support team or your marketing account representative to discuss custom options. Let SmartEtailing take email blasts, mailers, or even social media posts off your plate this holiday season - our team is here to help boost sales online and in-store.

SE_EMAIL_OctoberUpdate22_HolidayGiftGuideGift Guide

Picking the right gift for friends and family can be a struggle - simplify things with our 2022 Holiday Gift Guide. Featuring everything from kids’ bikes to accessories, finding the perfect present will be a breeze.

Found in the Page Library under Holiday > Holiday Gift Guide 2022


Holiday Sale 

Shoppers are eager for holiday blowout sales this year. Show off your discounted inventory with Holiday Sale content that’s sure to draw in happy customers - nutrition items and tools make great stocking stuffers!

Found in the Page Library under Sales and Promotions > Holiday Sale 2022

SE_EMAIL_OctoberUpdate22_MountainBikeMountain Bikes

As the temperatures drop, the MTB scene grows. Customers seeking the thrill of the trail on a hardtail or full-suspension mountain bike can easily shop your inventory, and throw in a few accessories to ensure a great ride.

Found in the Page Library under Seasonal Content > Fall > Take To The Trails

SE_EMAIL_OctoberUpdate22_SnowSportsGear Up For Winter

Ready to pivot towards winter sports? The Powder Days Ahead highlight and landing page will let customers know where your ski season priorities lie. After picking out a sweet new set of sticks, shoppers can choose all the right accessories to keep warm in the snow.

Found in the Page Library under Snow Sports Content > Gear Up For Winter

SE_EMAIL_OctoberUpdate22_GiftCardGift Cards

Sometimes the best gift of all is choice - the Gift Cards homepage highlight will point customers exactly where they want to go.

Found in the Page Library under Holidays > Homepage Graphics Only > Gift Card Highlight 2022

Refresh Your Homepage

Responsive home page highlights can now be found at the bottom of each corresponding landing page in the SmartEtailing Page Library.

Step One: Find Your Content

To access the new responsive highlights, go to Content Manager > Page Editor and click the "Page Library" tab.

Step Two: Import Your Page

Choose your new responsive page and import it into your library by clicking the yellow icon in the Action column. You will be prompted to select a folder for the new page and given the option to set the imported page to active.

Step Three: Add the Highlight to Your Home Page

Click the “Your Pages” tab and locate your new page. Select the Edit icon to open the page, then scroll to the bottom to find the responsive highlight content as well as detailed instructions for installation.

Topics: Client Updates Marketing