SmartEtailing Blog

November 2021 News & Notes

By Barbara Wiesner


Read the latest updates from all the teams and departments at SmartEtailing. Each month our team is working tirelessly to get your website and tools working as efficiently for you as possible.

Development Update

HLC Doorstep Delivery + SmartEtailing

HLC Doorstep Delivery has released an exciting new integration with the SmartEtailing Supplier Fulfillment service. Local bike shops can unlock even more sales growth potential from the HLC brands. Learn more on our blog post or opt-in today. 

NEW TaxJar integration now available

We rebuilt the Sales Tax component of SmartEtailing from the ground up with the latest technology. This upgrade includes an integration with TaxJar - the industry leader in sales tax automation. Read the blog to learn more. 

Client Success Updates 

How will you boost holiday sales?

Across the country holiday shoppers are already starting their online shopping, and the selling season is looking big! Be ready for your customers with a well merchandised homepage, gift cards, and an enabled shopping cart ready to accept their online orders. Don't forget to leverage the complimentary seasonal marketing content from our Agency Team found in your Page Library under Holidays.

Ensure your sale pricing displays

The busiest online shopping weekend is right around the corner. Follow our steps here to ensure your promotional pricing shows up on your website. 

The benefits of drop shipping

Selling both in-store inventory and supplier-held inventory is just an efficient way to help manage inventory dollars and meet demand. On our latest podcast we talk about the details and advantages of using drop shipping to sell more and to find and retain more customers. Listen here or watch the video

Marketing Updates

Capture more holiday sales

Encourage your customers to reserve their bikes and gear now for the best selection and a less stressful last minute shopping experience. Take advantage of our premium content to stay top of mind with your customers.

Each premium content package is $400 and comes with a landing page, homepage graphic, plus content for social media and email marketing. This content can be customized to reflect the brands that you carry. Ready to get started? Email to get rolling.

Content Updates

Free marketing content

New marketing content is always in the works. Recently, we've added the following new content to the marketing Library.

Need help installing new content? Reach out to our Client Success team for assistance. 

Catalog update

Our team is working hard to keep the cycling and snow catalogs current and up to date with the latest product releases.

Recently completed: 

  • Fox Racing
  • Gazelle Bikes
  • HED
  • Ibis
  • Marzocchi
  • Specialized
  • Swiftwick
  • TerraTrike
  • RIDE Snowboards







In progress: 

  • Atomic
  • Benno Bikes
  • Cube
  • Cygolite
  • Fox Racing
  • Giro
  • Haven Bicycle Co.
  • MSW Tires
  • Smith Optics
  • Specialized






Stay current with newly available and upcoming brands on the home page Update Center in the Site Manager of your SmartEtailing website.


Topics: Client Updates