SmartEtailing Blog

November 2019 Free Marketing Content

By Stacey Moses

SE_EMAIL_NovUpdate19_670x445Start the holiday shopping season strong with website content that is designed to convert your visitors online and in-store. We have seasonally relevant promotional pages for Black Friday and Cyber Monday - prepare for the pre-holiday rush early and don't miss out on two of the busiest and highest grossing shopping days of the year!

Don't see marketing materials for the promotional events or product categories that you want to promote? Reach out our support team or your marketing account representative today - we would love to help you get what you need to increase sales online and in-store.


VeteransDay19Veterans Day

Use this product-focused landing page to show your appreciation for members of our military this Veterans Day. Many bike shops offer a military discount - update the text and catalog sections to match your program or special offers.


Can be found in the Page Library under Holidays >  Veterans Day


BlackFriday19Black Friday

Go big and don’t miss out on the single biggest in-store shopping day of the year. Black Friday is an excellent time to clear out 2019 inventory and to generate buzz around new winter gear and 2020 bikes.


Can be found in the Page Library under Holidays > Black Friday


CyberMonday19Cyber Monday

Whether you want to encourage shoppers to buy online and pickup in-store or you want to promote free shipping for one day only, create an exciting Cyber Monday promotion using this landing page, loaded with relevant product categories.


Can be found in the Page Library under Holidays > Cyber Monday


Screenshot 2019-10-18 10.48.47

Durable Content

Every month, we also create new general landing pages for our library. These pages help you share important in-store service and general product information with your customers. Designed with rich content and catalog links, these pages are optimized for online searches in your market.

Can be found in the Page Library under About > About Us
Can be found in the Page Library under Services > Kids’ Bike Trade-Up Program
Can be found in the Page Library under Products > Apparel > Cycling Gloves


Screenshot 2019-10-18 10.54.41

Branded Content

Here at SmartEtailing we have close relationships with most brands across the cycling industry. We work closely with brands and suppliers to get content to promote new products, cool technology, and much more! 

Can be found in the Page Library under Products > Bicycles > Cannondale Treadwell Neo
Can be found in the Page Library under Products > Bicycles > Specialized Bicycles > Specialized Turbo Kenevo

Can be found in the Page Library under Products > Gear > Wahoo KICKR Bike

Can be found in the Page Library under Products > Gear > Wahoo KICKR Bike Trainer and Accessories


Install Tips

Responsive home page highlights can now be found at the bottom of each corresponding landing page in the SmartEtailing Page Library.

Step One: Find Your Content

To access the new responsive highlights, go to Content Manager > Page Editor and click the "Page Library" tab.

Step Two: Import Your Page

Choose your new responsive page and import it into your library by clicking the yellow icon in the Action column. You will be prompted to select a folder for the new page and given the option to set the imported page to active.

Step Three: Add the Highlight to Your Home Page

Click the “Your Pages” tab and locate your new page. Select the Edit icon to open the page, then scroll to the bottom to find the responsive highlight content as well as detailed instructions for installation.

Topics: Client Updates Marketing

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