SmartEtailing Blog

November 2021 Marketing Content

By Stacey Moses

SE_EMAIL_DecUpdate21_670x445The temps are dropping and the holidays are coming up quickly! Refresh your website content with the Shop Online, Locally and The Gifts Your Kids Really Want campaigns to promote shopping for holiday gifts at the local bike shop. Utilize the Train Indoors, Year Round campaign to remind customers that they can keep their fitness up with the help of an indoor trainer or smart bike. From holiday gift ideas to indoor trainers and accessories, be sure to show off what you have to offer this month!

Don't see marketing materials for the product categories that you want to promote? Want something customized to fit your landscape? Reach out to our support team or your marketing account representative today - we would love to help you get what you need to increase sales online and in-store.

SE-EMAIL-NovMktgUpdate21-shop-locallyShop Online, Locally

Encourage customers to do their cyber shopping locally this year. This page features gift ideas to dazzle loved ones including adult bikes, cycling equipment, cycling apparel and kids’ bikes and equipment

Found in the Page Library under Holidays > Shop Online, Locally


The Gifts Your Kids Really Want

Help your customers find the perfect bike for their youngsters this year! This page features kids’ bikes, kids’ apparel, kids’ helmets, and kids’ cycling accessories.

Found in the Page Library under Holidays > The Gifts Your Kids Really Want

SE-EMAIL-NovtMktgUpdate21-train-indoorsTrain Indoors, Year Round

Keeping your fitness level high through the winter months is a challenge that many cyclists face. Highlight the gear that takes indoor riding from unappealing to exciting such as smart trainers, trainers and rollers, trainer accessories and cycling shoes.

Found in the Page Library under Gear > Train Indoors, Year Round

Refresh Your Homepage

Responsive home page highlights can now be found at the bottom of each corresponding landing page in the SmartEtailing Page Library.

Step One: Find Your Content

To access the new responsive highlights, go to Content Manager > Page Editor and click the "Page Library" tab.

Step Two: Import Your Page

Choose your new responsive page and import it into your library by clicking the yellow icon in the Action column. You will be prompted to select a folder for the new page and given the option to set the imported page to active.

Step Three: Add the Highlight to Your Home Page

Click the “Your Pages” tab and locate your new page. Select the Edit icon to open the page, then scroll to the bottom to find the responsive highlight content as well as detailed instructions for installation.

Topics: Client Updates Marketing