Workstand Blog

May 2021 News & Notes

By Barbara Wiesner

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Read the latest updates from all the teams and departments at SmartEtailing. Each month our team is working tirelessly to get your website and tools working as efficiently for you as possible.

Client Success Updates 

Urgent action needed for Lightspeed POS users

Time is running out to maintain the connection between your website and POS system. Upgrade to our new Lightspeed integration by June 1st to keep showing your in store inventory online. 

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Our new integration allows for enhanced customer service and payroll efficiencies with:

  • Streamlined online order processing
  • Inventory uploads every 30 minutes
  • Ability to send complete orders from your website to Lightspeed

Follow our instructions to get started on the new integration today!

Recently update your store hours? 

With our days getting longer and more customers shopping in store, many shops have extended their business hours. Follow our guide to make sure you have updated your hours in all the necessary places. 

Meet the people behind the phone lines

When you call, email, or chat with us you are connecting with a real live person who cares about your bike shop. Now it's time to put faces to the names of folks you interact with. Meet your support team

Marketing Updates

Set your new riders up for success

Your new bike customers have questions. Our latest premium content package is here to provide answers and help your new riders make the most of every ride. Leverage our new content to reinforce your expertise and build lifetime customers.

Each premium content package is $400 and comes with a landing page, homepage graphic, plus content for social media and email marketing. This content can be customized to reflect the brands that you carry. Ready to get started? Email lauren.w@smartetailing.com to get rolling.

Use email and social to increase traffic

We make it easy for you to get the word out on a regular basis, keeping you top of mind when your customers are ready to make their next cycling purchase.

Content Updates

Free marketing content

New marketing content is always in the works. Recently, we've added the following new content to the marketing Library.

Need help installing new content? Reach out to our Client Success team for assistance. 

Maxxix Reboot

The Maxxis brand in the cycling catalog has been rebuilt using updated manufacturer data. All of the items are up-to-date in regards to our internal standards.

Snow Sports catalog & purchase orders

In order to build the best Snow Sports catalog possible, we are asking all participating retailers to provide any purchase orders, brand and manufacturer contacts, and media resources that they have available. Information can be forwarded to snow@smartetailing.com.

Stay current with newly available and upcoming brands on the home page Update Center in the Site Manager of your SmartEtailing website.

 

Topics: Client Updates

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