Now more than ever, having a website with useful and engaging content and well merchandised product is a business necessity. For many people, bikes are a source of freedom, of fitness, and of fun during a very challenging time. We've prepared appropriate marketing materials to help you promote bikes and spring events on your website.
Don't see marketing materials for the events or product categories that you want to promote? Want something customized to fit your landscape? Reach out to our support team or your marketing account representative today - we would love to help you get what you need to increase sales online and in-store.
Group rides and company events may be limited this May, but we can still celebrate a month dedicated to going by bike! Promote bikes, helmets, and commuter gear with this content.
Can be found in the Page Library under Sales and Promotions > May is National Bike Month
Make it easy for your customers to give her the gift of cycling this year, whether it’s a new bike to explore the neighborhood or a gift card that she can cash in at a later date.
Can be found in the Page Library under Sales and Promotions > Mother's Day
Help customers ease into warmer weather with a Memorial Day themed page that features bikes, apparel, and key accessories for safe summer cycling.
Can be found in the Page Library under Holidays > Memorial Day
Our team has pulled together a wealth of how-to and communications articles to help you manage your marketing during this crisis. We will continue to invest in this content to help you adapt to a rapidly changing retail environment.
Please visit our COVID-19 Help Center for more information.
Responsive home page highlights can now be found at the bottom of each corresponding landing page in the SmartEtailing Page Library.
Step One: Find Your Content
To access the new responsive highlights, go to Content Manager > Page Editor and click the "Page Library" tab.
Step Two: Import Your Page
Choose your new responsive page and import it into your library by clicking the yellow icon in the Action column. You will be prompted to select a folder for the new page and given the option to set the imported page to active.
Step Three: Add the Highlight to Your Home Page
Click the “Your Pages” tab and locate your new page. Select the Edit icon to open the page, then scroll to the bottom to find the responsive highlight content as well as detailed instructions for installation.