Workstand Blog

March has been busy for all the teams at SmartEtailing. We've released two exciting features, created seasonal content, and more, all aimed at helping bike shops like yours have a great year. 

Read the latest updates from all the teams and departments at SmartEtailing. Each month our team is working tirelessly to get your website and tools working as efficiently for you as possible.

Development Update

[NEW] Quotes

Your team can create and email a suggested order to a customer. From your email, the customer is taken directly into a pre-populated shopping cart where they are one click away from buying from you. Read the blog post to learn more or watch the how-to video. 

Shopping menu enhancements

We’ve enhanced our shopping menu to allow retailers more flexibility when building catalog navigation. You can now choose to segment some categories from your main shopping menu and into their own place in your website navigation. Check out our blog to stay up to date with navigation best practices and watch the how-to video. 

Client Success Updates 

Is it time for some Spring cleaning? 

Spring is a time for more eyes on your website as the weather warms up. More and more shoppers are thinking about pulling their bike out of storage, buying a new bike, or picking out some fresh accessories. Make sure your homepage is well-merchandised with seasonally relevant content and your services are prominently featured. We have some excellent content and a service appointment tool included in your subscription designed to do just that - please reach out if you need a hand!

Tis the season...for updating your hours

As our days get longer and the temperatures rise, many retailers adjust their business hours. Between your website, social accounts, and Google My Business, it's easy to miss updating your hours in one of these spots. Please take a moment to ensure your hours are listed correctly. 

Ensure your sale pricing displays

More retailers and major brands running sales this year. Follow our steps here to ensure your promotional pricing shows up on your website. 

Marketing Updates 

Get out front this season

Spring is an important time of year for your business. From building your team to promoting your in-store and ready buy gear we have excellent content options for helping you get in front of your customers now. 

• Spring Sale | Landing Page Preview
• Join Our Team | Landing Page Preview
• All Premium Content Packages | Available Packages Preview

Each premium content package is $400 and comes with a landing page, homepage graphic, plus content for social media and email marketing. This content can be customized to reflect the brands that you carry. Ready to get started? Email lauren.w@smartetailing.com to get rolling.

Content Updates

Catalog update

Our team is working hard to keep the cycling and snow catalogs current and up to date with the latest product releases. So far this month, we have entered over 800 new items.

Stay current with newly available and upcoming brands on the home page Update Center in the Site Manager of your SmartEtailing website.