SmartEtailing Blog

March 2021 Marketing Content

By Stacey Moses

SE_EMAIL_MarUpdate21_670x445Turn browsers into buyers with these hot new content packages. Create some urgency with online shoppers with our fun "Shop It Like It's Hot" bike promotion featuring fast moving bike inventory, and help your customers plan for an exciting spring-by-bike with our adventure and apparel pages. Demand for cycling is still high - refresh your website today to ensure you're making the most of the spring rush.

Don't see marketing materials for the product categories that you want to promote? Want something customized to fit your landscape? Reach out to our support team or your marketing account representative today - we would love to help you get what you need to increase sales online and in-store.

SE-EMAIL-MarMarketingUpdate21-adventureAdventure Close to Home

Present your customers with the gear they need for a successful cycling staycation this spring. Increase their awareness of essential add-ons for safe, local outings with recommendations for car racks, helmets, hydration and more.

Found in the Page Library under Sales & Promotions >Adventure Close to Home

SE-EMAIL-MarMarketingUpdate21-spring-apparelBuild Your Spring Cycling Apparel Kit

Cycling apparel can make all the difference in the enjoyment of your ride - make sure that you’re sharing that knowledge with your customers! Use this landing page to suggest key pieces of clothing and customize the messaging to include your shipping and in-store pickup policies.

Found in the Page Library under Products > Apparel > Build Your Spring Apparel Kit

SE-EMAIL-MarMarketingUpdate21-shop-like-its-hotShop It Like It's Hot

Add a little personality to your homepage and encourage your customers to jump on that bike they’re eyeing before it disappears. Once you import this landing page, you can set the bike carousels to display in-stock inventory only, featuring what you have on hand in real time.

Found in the Page Library under Products > Bicycles >Shop It Like It’s Hot

Refresh Your Homepage

Responsive home page highlights can now be found at the bottom of each corresponding landing page in the SmartEtailing Page Library.

Step One: Find Your Content

To access the new responsive highlights, go to Content Manager > Page Editor and click the "Page Library" tab.

Step Two: Import Your Page

Choose your new responsive page and import it into your library by clicking the yellow icon in the Action column. You will be prompted to select a folder for the new page and given the option to set the imported page to active.

Step Three: Add the Highlight to Your Home Page

Click the “Your Pages” tab and locate your new page. Select the Edit icon to open the page, then scroll to the bottom to find the responsive highlight content as well as detailed instructions for installation.

Topics: Client Updates Marketing


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