SmartEtailing Blog

July 2021 Marketing Content

By Stacey Moses

SE_EMAIL_JulyUpdate21_670x445Summer is in full swing. People are seeking exciting experiences. Help them load up on the gear they need for fun summer adventures, from day trips to bikepacking extravaganzas. Don't let the enthusiasm for bikes fade - keep that momentum going with new engaging content!

Don't see marketing materials for the product categories that you want to promote? Want something customized to fit your landscape? Reach out to our support team or your marketing account representative today - we would love to help you get what you need to increase sales online and in-store.


SE-EMAIL-JulyMarketingUpdate21-warm-weather-apparelWarm Weather Cycling Apparel

Help your customers find the summer clothing essentials they need, from head to toe, with this shoppable landing page. Boost your online and in-store add-on sales by recommending these key apparel items.


Found in the Page Library under Products > Apparel > Warm Weather Cycling Apparel


SE-EMAIL-JulyMarketingUpdate21-gravel

Gravel Bikes | Go Anywhere

Highlight this versatile ride-anywhere bike category and relevant accessories with this fun seasonal design. Gravel bikes aren’t just for cyclocross enthusiasts - they can be the perfect companion for a variety of new or experienced riders.


Found in the Page Library under Products > Bicycles > Gravel Bikes > Gravel Bikes | Go Anywhere


SE-EMAIL-JulyMarketingUpdate21-cycling-adventurePlan Your Cycling Adventure

People are itching to get out and explore this summer - and you’ve got the gear to help them make it happen. Display your bike inventory along with adventure essentials such as car racks, apparel, bags, and more.


Found in the Page Library under Seasonal Content > Summer > Plan Your Cycling Adventure


Refresh Your Homepage

Responsive home page highlights can now be found at the bottom of each corresponding landing page in the SmartEtailing Page Library.

Step One: Find Your Content

To access the new responsive highlights, go to Content Manager > Page Editor and click the "Page Library" tab.

Step Two: Import Your Page

Choose your new responsive page and import it into your library by clicking the yellow icon in the Action column. You will be prompted to select a folder for the new page and given the option to set the imported page to active.

Step Three: Add the Highlight to Your Home Page

Click the “Your Pages” tab and locate your new page. Select the Edit icon to open the page, then scroll to the bottom to find the responsive highlight content as well as detailed instructions for installation.

Topics: Client Updates Marketing

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