SmartEtailing Blog

January 2022 Marketing Content

By Lauren Webb

SE_EMAIL_JanUpdate21_670x445Ready to refresh your website to kick off 2022? We have fresh new marketing content in our library so that you can share a positive New Year message on your homepage, promote your in-stock bikes, and remind all those new cyclists visiting your site to come see you for their annual service.

Don't see marketing materials for the product categories that you want to promote? Want something customized to fit your landscape? Reach out to our support team or your marketing account representative today - we would love to help you get what you need to increase sales online and in-store.

SE_EMAIL_JanMktgUpdate21_Good-Vibes-22Good Vibes for the New Year

It’s time to gear up for a new year! Help shoppers find the cycling equipment they need to make the most of every ride. As bike inventory becomes more plentiful, make sure that you have content to attract, inform, and convert customers on your website.

Found in the Page Library under Seasonal Content > Winter > Good Vibes for the New Years


We Have Bikes

More bikes are finally rolling into stores - make sure that you have marketing content on your website designed to help your customers find the bikes that are in-stock and available now.

Found in the Page Library under Products > Bicycles > We Have Bikes

SE_EMAIL_JanMktgUpdate21_Take-Good-CareTake Good Care

Remind new and existing customers that it’s time to bring their bikes in for routine maintenance services and promote tools and equipment for minor adjustments.

Found in the Page Library under Services > Take Good Care

Refresh Your Homepage

Responsive home page highlights can now be found at the bottom of each corresponding landing page in the SmartEtailing Page Library.

Step One: Find Your Content

To access the new responsive highlights, go to Content Manager > Page Editor and click the "Page Library" tab.

Step Two: Import Your Page

Choose your new responsive page and import it into your library by clicking the yellow icon in the Action column. You will be prompted to select a folder for the new page and given the option to set the imported page to active.

Step Three: Add the Highlight to Your Home Page

Click the “Your Pages” tab and locate your new page. Select the Edit icon to open the page, then scroll to the bottom to find the responsive highlight content as well as detailed instructions for installation.

Topics: Client Updates Marketing