SmartEtailing Blog

Securing Your SmartEtailing Website With SSL

Posted by Alex Wheeler on Oct 20, 2017 4:48:37 PM

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SmartEtailing is committed to keeping your website aligned with modern best practices so we are making another major reinvestment in our infrastructure that will enhance your site security and performance.

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Topics: Websites, Client Updates

Be The Expert On Local Rides

Posted by Ryan Atkinson on Oct 16, 2017 8:42:48 AM

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Be the local expert. Helping riders in your area enjoy the experience of riding is a cornerstone of a successful modern independent bicycle retailer’s business plan. When you help cyclists in your area find places to ride, you become a trusted resource in your community.

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Topics: Websites, Bicycle Retail Insights, Client Updates, Marketing

Two Effective Ways to Increase Average Online Order Value

Posted by Alex Wheeler on Aug 28, 2017 11:53:48 AM

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For many of our clients, the primary benefit of a SmartEtailing website is to help inform customers and improve in-store traffic and sales. But retailers are increasingly seeing the opportunity to grow online sales from their SmartEtailing website as well.

If you are looking to increase your online sales, try these powerful methods to increase your average order value. 

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Topics: Websites, Client Updates

Meet with Us at Interbike

Posted by Ryan Atkinson on Aug 22, 2017 9:30:00 AM

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There's a lot going on at SmartEtailing and we'd like to inform you about all of our progress this year. We're very excited about our new responsive environment for websites and our marketing packages. Please set up a time to meet with us at Interbike.

Schedule Appointment

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Topics: Websites, Client Updates

June Update on Responsive Websites

Posted by Ryan Atkinson on Jun 27, 2017 6:42:26 PM

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In April, I shared that SmartEtailing was on schedule to have responsive websites ready for installation before June. While we have achieved the majority of our goals and there are a number of beta sites functioning well in the market, we are not ready to begin our broad release. We have revised our delivery timeline to August.

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Topics: Websites, Bicycle Retail Insights, Client Updates

April Update On Responsive Websites

Posted by Ryan Atkinson on Apr 7, 2017 11:59:15 AM

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As the first quarter wraps up, we want to give you an update on the status of responsive SmartEtailing templates. Updating our template infrastructure has been our major software development initiative for the last year and we know that this innovation will have a positive impact on your business.

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Topics: Websites, Bicycle Retail Insights, Client Updates

Meet Our New Hires and Recently Promoted Staff!

Posted by Ryan Atkinson on Jan 12, 2017 5:34:30 PM

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In late 2016, we had a busy period of hiring new employees and promoting a few existing all-stars.

Employees who received a promotion are:
  • Mark Still is now Lead Account Manager
  • Kailash Challagundla is now our Software Dev Manager
  • Brian Burki moves into a Business Analyst role
  • Dave Beck is now Developer II
  • Brandon Eifrid is now Client Services Representative III

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Topics: Websites

Happy New Year from SmartEtailing!

Posted by Ryan Atkinson on Jan 1, 2017 9:00:00 AM
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2016 has been a momentous year for SmartEtailing. The co-founders of our company, Mark Graff and Barry Brenner, chose to retire and I was asked to assume leadership of this great company. As a part of this transition, SmartEtailing merged with the marketing company that I founded in 2007. As we prepare for 2017, this merger is shaping up to deliver exceptional value for your business.

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Topics: Websites, Client Updates

Saris Rack Finder Now Available!

Posted by Ryan Atkinson on Dec 19, 2016 1:45:57 PM
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Shopping for the perfect bike rack can be a challenge. A great rack needs to fit the car as well as the bikes that are being used. To solve this challenge for your customers, we've added the Saris Rack Finder page and highlight to the SmartEtailing library. This new asset allows your customers to find the right rack and purchase it directly from your catalog of products!

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Topics: Websites, Client Updates

What Is A Responsive Website?

Posted by Ryan Atkinson on Sep 20, 2016 9:01:54 AM

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There is no denying the fact that smartphones have forever changed the way we shop.

Consumer behavior has evolved dramatically over the past 10 years, with nearly 80% of shoppers using their smartphones and tablets to search for and purchase items. Bicycle retailers are living in a mobile commerce world, even when talking about growing in-store sales.

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Topics: Websites, Client Updates