SmartEtailing Blog

September Library Content Is Now Available

By Andrew Smith


September Seasonal Marketing Topics AvailableFall is here and in most parts of the country the weather is more rider friendly. Not too hot. Not too cold. Just right. We have some marketing materials ready for you to help encourage your customers to take advantage of the weather. Fall apparel, high visibility gear, and lights are great products to feature at the start of fall.

We have materials in the library for these and more like gravel bikes, events, and more. These marketing materials will help you start the season strong. Don’t forget our new landing page layouts that are designed to drive sales online and in-store.


Gravel Bikes-CannondaleGravel Bikes

Labor day is the unofficial of end of summer. Send it off with a bang with the Labor Day graphic. Use this time to encourage riding and buying local. This would also be a good time to thin out your summer inventory or focus on region specific gear. Also available for Labour Day in Canada.


Fall ApparelFall Apparel

Even in the last days of Summer, the heat can hinder a great ride. Showcase great summer apparel and help your customers make the most of the warm weather. This is also allows you to thin out your summer inventory so you can start phasing in fall apparel.


Demo BikesDemo Bikes

It's time for students to head back to college. Use these marketing materials to show off essential accessories like helmets, backpacks, and locks. It's also a good time to focus on commuter friendly bicycles or to hold group rides for local college students to mix and mingle.


Lights and high visibility clothingHi-Visibility & Lights

Show of your services department with this service reminder. Everyone needs work done on their bike at the end of a long riding season. It would also be a great opportunity to introduce your customers to all of the other services, and products, you offer.


Cycling eventsEvents

Cross season is just around the corner. Introduce your customers to the fun and mud of cyclocross. Showcase the gear, accessories, and bikes they need to succeed in competition or ride just for fun. The cyclocross community is a great crowd to be apart of and this is a good way to enter that market.


Install Tips

These and other marketing assets can be found in your Content Manager Library. Multiple sizes are now available for each highlight, as well as multiple brand options! Import the size that fits your rotator and link to your new page. We even have solutions for those using a responsive template.

Topics: Marketing


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