SmartEtailing Blog

Two Effective Ways to Increase Average Online Order Value

Posted by Alex Wheeler on Aug 28, 2017 11:53:48 AM

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For many of our clients, the primary benefit of a SmartEtailing website is to help inform customers and improve in-store traffic and sales. But retailers are increasingly seeing the opportunity to grow online sales from their SmartEtailing website as well.

If you are looking to increase your online sales, try these powerful methods to increase your average order value. 

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Topics: Websites, Client Updates

Meet with Us at Interbike

Posted by Ryan Atkinson on Aug 22, 2017 9:30:00 AM

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There's a lot going on at SmartEtailing and we'd like to inform you about all of our progress this year. We're very excited about our new responsive environment for websites and our marketing packages. Please set up a time to meet with us at Interbike.

Schedule Appointment

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Topics: Websites, Client Updates

August News & Notes

Posted by Ryan Atkinson on Aug 3, 2017 9:15:33 AM

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Read up on new marketing assets added to the SmartEtailing marketing Library, and learn about recent additions to the content catalog.

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Topics: Client Updates

Essential & Deluxe Marketing Blog

Posted by Ryan Atkinson on Aug 2, 2017 5:17:12 PM

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Trying to run a successful shop and maintain great customer relationships while keeping up with the newest online trends is hard. Spending time on the computer keeping up with Google updates and designing graphics for your website is probably not your highest priority. You should be focusing on what you do best and the thing that nobody else can do for you - running your business.
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Topics: Bicycle Retail Insights, Client Updates

Summer Season Ending Direct Mail

Posted by Ryan Atkinson on Jul 31, 2017 6:30:00 AM

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As the end of summer approaches, what is your strategy to reduce your inventory and bring cash into your business? Many of our best customers leverage direct mail to drive customers into their stores to take advantage of end-of-season deals. We would appreciate the opportunity to talk with you about how direct mail might help you end your prime selling season with a bang.
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Topics: Client Updates, Direct Mail

August Library Content Is Now Available!

Posted by Ryan Atkinson on Jul 28, 2017 5:36:39 PM

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Summer is winding down. Labor Day is just around the corner and school will be starting up again soon. Take this opportunity to feature commuter bikes for those going to college and children's bikes for those in K-12.

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Topics: Bicycle Retail Insights, Client Updates

Meet Direct Mail Consultant Ray Kennedy

Posted by Ryan Atkinson on Jul 20, 2017 9:24:57 AM

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Direct mail remains a highly effective marketing tool for the retail industry as a whole and independent bicycle retailers specifically. SmartEtailing is committed to serving our clients with the best marketing tools and direct mail is an essential part of our toolkit.
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Topics: Client Updates, Direct Mail

June News & Notes

Posted by Ryan Atkinson on Jul 5, 2017 9:38:34 AM

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Read up on a Supplier Sync partner update, discover new marketing assets added to the SmartEtailing marketing Library, and learn about recent additions to the content catalog.

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Topics: Client Updates

July Library Content Is Now Available!

Posted by Ryan Atkinson on Jun 29, 2017 1:17:20 PM

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We’re now in the middle of summer fun. As the heat rises, your customers could use some encouragement to keep riding. Show off your summer specific apparel and accessories to keep your customers hydrated and cool. As your customers head to the hills for cooler weather, make sure they get the right ride for their adventurers. 

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Topics: Bicycle Retail Insights, Client Updates

How To Win At Social

Posted by Ryan Atkinson on Jun 29, 2017 11:52:51 AM

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Social media as we know it was birthed back in 2004, and while it seemed like a fad, it doesn’t look like it will be going away anytime soon. With its ever-changing layouts and rules, the social media landscape can be a daunting frontier. If you’re like most business owners, you’re too busy running your shop to figure it out. And if you can’t figure it out, what value could it possibly have?

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Topics: Client Updates