The cold weather is settling in. In some places, snow has already begun to fall. Get your customers thinking warm thoughts by showcasing winter gear, including insulated gloves, layers, and outerwear. Now is also the time to promote indoor trainers and in-store training events to keep people engaged all year long.
And, of course, the holiday shopping season is now in full swing. Here at SmartEtailing we are always thinking of ways to help you market your bike shop. Get in front of your customers early and often to capture holiday spending on Black Friday, Small Business Saturday, and Cyber Monday. Leverage the buzz of the season and share in the holiday excitement.
| SHOP EARLY |
| Holiday shoppers are starting earlier and earlier every year. Add a seasonal highlight and landing page to your site in November to capture those early birds. |
| BLACK FRIDAY |
| Help your customers burn off some of that Thanksgiving turkey and family time by giving them excellent reasons to get out and visit you on Black Friday. |
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| GIFT GUIDE |
| People love gift recommendations from trusted experts. Help your customers find exceptional gift ideas with our festive Holiday Gift Guide, organized by category. |
| CYBER MONDAY |
| It’s the biggest online shopping day of the year, and 2016 Cyber Monday sales were up 12% over the previous year. Be ready to be a part the action! |
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