SmartEtailing Blog

Ray Kennedy

Ray Kennedy understands the marketing needs of bicycle retailers. He's worked the sales floor at a top retailer and managed marketing for many more. Ray is the direct mail expert at SmartEtailing.

Recent Posts

Winter Direct Mail Now Available

Posted by Ray Kennedy on Oct 5, 2017 8:25:00 AM


The fourth quarter is a critical time for bicycle retailers to maximize sales. In seasonal markets, December in particular is your best opportunity to bring cash in, move aging inventory, and finish your year strong. For retailers in warmer climates, your riding season is starting to pick up and you want to capture market share. Whatever your business need, direct mail from SmartEtailing can help you achieve your goals.

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Topics: Direct Mail