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August Library Content Is Now Available

By Andrew Smith

August Marketing Content

Summer is ending and fall is getting ready to start. This is a good opportunity to start making room for fall apparel by featuring a summer clothing closeout. With the weather cooling down a bit and schools starting up, now is a great time to start featuring commuter friendly bikes. August also means that cyclocross season will soon be upon us, get a jump on the hype by featuring your selection of cyclocross bikes.

These marketing materials will help you finish off the summer strong with graphics for Labor Day, cyclocross, bike service, and more. This month, we are introducing new landing page layouts that will help drive sales for featured categories.

Labor Day

Labor Day

Labor day is the unofficial of end of summer. Send it off with a bang with the Labor Day graphic. Use this time to encourage riding and buying local. This would also be a good time to thin out your summer inventory or focus on region specific gear. Also available for Labour Day in Canada.


Summer Apparel Closeout

Summer Apparel Closeout

Even in the last days of Summer, the heat can hinder a great ride. Showcase great summer apparel and help your customers make the most of the warm weather. This is also allows you to thin out your summer inventory so you can start phasing in fall apparel.


Back to School (College)

Back to School (College)

It's time for students to head back to college. Use these marketing materials to show off essential accessories like helmets, backpacks, and locks. It's also a good time to focus on commuter friendly bicycles or to hold group rides for local college students to mix and mingle.


Bike Service Reminder

Bike Service Reminder

Show of your services department with this service reminder. Everyone needs work done on their bike at the end of a long riding season. It would also be a great opportunity to introduce your customers to all of the other services, and products, you offer.


Cyclocross

Cyclocross

Cross season is just around the corner. Introduce your customers to the fun and mud of cyclocross. Showcase the gear, accessories, and bikes they need to succeed in competition or ride just for fun. The cyclocross community is a great crowd to be apart of and this is a good way to enter that market.


 

Install Tips

These and other marketing assets can be found in your Content Manager Library. Multiple sizes are now available for each highlight, as well as multiple brand options! Import the size that fits your rotator and link to your new page. We even have solutions for those using a responsive template.

Topics: Marketing

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