SmartEtailing Blog

Responsive Templates Coming Soon!

Posted by Bryan Smith on Jan 18, 2017 3:19:32 PM

In the coming weeks, we will begin rolling out key updates to the SmartEtailing platform that pave the way for making responsive templates available to all clients. These updates will include a new merchant admin, as well as responsive templates that you can choose from to build your updated website. Last fall, Ryan wrote a great blog post about what a responsive website is, along with some answers to frequently asked questions.

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Topics: web design, merchant updates

Meet Our New Hires and Recently Promoted Staff!

Posted by SmartEtailing on Jan 12, 2017 5:34:30 PM

In late 2016, we had a busy period of hiring new employees and promoting a few existing all-stars.

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Topics: thoughtful

Join us at Frostbike!

Posted by Ryan Atkinson on Jan 5, 2017 11:43:05 AM

2017 has arrived and SmartEtailing is hitting the ground running at Frostbike ! We've had a busy and productive fall season after the merger with Harvest. For 2017, we're making improvements that will make our services easier to use and more valuable to your business. Here is a quick review: 

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Topics: bicycle retail marketing, merchant updates

Happy New Year from SmartEtailing!

Posted by Ryan Atkinson on Jan 1, 2017 9:00:00 AM

2016 has been a momentous year for SmartEtailing. The co-founders of our company, Mark Graff and Barry Brenner, chose to retire and I was asked to assume leadership of this great company. As a part of this transition, SmartEtailing merged with the marketing company that I founded in 2007. As we prepare for 2017, this merger is shaping up to deliver exceptional value for your business.

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Topics: thoughtful, merchant updates

Brian Rawlings Featured in Bicycle Retailer

Posted by Bryan Smith on Dec 21, 2016 12:29:51 PM

SmartEtailing's Business Account Executive Brian Rawlings featured in Bicycle Retailer's December 2016 print issue. 

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Topics: bicycle retail marketing, merchant updates

Saris Rack Finder Now Available!

Posted by Bryan Smith on Dec 19, 2016 1:45:57 PM
Authorized Saris dealers can add the Saris Rack Finder to their SmartEtailing website!  


Shopping for the perfect bike rack can be a challenge. A great rack needs to fit the car as well as the bikes that are being used. To solve this challenge for your customers, we've added the Saris Rack Finder page and highlight to the SmartEtailing library. This new asset allows your customers to find the right rack and purchase it directly from your catalog of products!

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Topics: website improvement, brand updates

Updates to Marketing Services for 2017

Posted by Ryan Atkinson on Dec 9, 2016 1:10:29 PM

For 2017, our bike shop marketing services have been updated to offer a range of options, from essential website maintenance to advanced search engine optimization. Read more to learn how this relates to your business, we're excited to help you meet your business goals. 

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Topics: bicycle retail marketing

Digital or Traditional Marketing?

Posted by Ryan Atkinson on Oct 30, 2016 12:45:41 PM

Navigating the world of marketing as a small-business owner can be a daunting experience. Every day the world changes and marketers need to adapt to the new rules of the land. So, where does an independent bicycle retailer put its limited marketing resources?

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How Does Giant WebLink Work?

Posted by Ryan Atkinson on Oct 24, 2016 2:37:55 PM


On Monday October 17 Giant launched their WebLink online sales platform. SmartEtailing provides a mechanism to help authorized Giant retailers fully participate in this exciting program.

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2016 Holiday Direct Mail

Posted by Ryan Atkinson on Oct 16, 2016 5:38:29 PM

HRM_MM1216_Preview_PlasticCards.jpgAt SmartEtailing, our mission is to help independent retailers thrive. We have unmatched expertise in bicycle retail marketing. We are pros at helping bicycle retailers motivate customers ‭to shop locally. We use high quality direct mail with valuable coupons to attract customers and ‭help you grow your sales.

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